West Salem, WI – LaCrosse Fairgrounds Speedway officials are pleased to announce AB Seed & Consulting as the new title sponsor of the NASCAR Sportsman Division for the 2026 Season.
AB Seed & Consulting proudly serves farmers across Western Wisconsin, helping them select the right inputs and make sound, data‑driven decisions for their operations. With a strong focus on profitability and productivity, their team works directly with growers to improve yields, strengthen long‑term sustainability, and support the success of local agricultural communities.
Their comprehensive agronomy services include:
- Pioneer® seed
- A full lineup of crop protection and fertilizer products
- Cover crop and conservation seed options tailored to modern farming needs
“We’re excited to welcome AB Seed & Consulting to the LaCrosse Speedway family,” said Andrew Jandt. “Their commitment to supporting local farmers mirrors our commitment to supporting local families, racers, and businesses. We’re proud to welcome them to the Sportsman Division.”
Farmers and community members interested in learning more about AB Seed & Consulting’s services can contact them at 715‑642‑4761.