West Salem, WI – The wait is over Race Week has arrived, and the 2026 Budweiser Season Opener is set to ignite LaCrosse Speedway this Saturday, May 16th, with an action‑packed afternoon of racing, family fun, and the official start of another thrilling season in the Coulee Region.
Fans will be treated to a full lineup of divisions, headlined by the Kwik Trip Late Models and NASCAR Sportsmen, along with the Skyline Fireworks Hornets, Auto Value 6Shooters, and Auto Value Mini Vans.
“This is the day our fans, teams, and staff circle on the calendar every year,” said Sharon Johnson, Director of Directional Signage “The Budweiser Season Opener is more than a race it’s the moment the community comes back together to kick off summer at the Speedway.”
FULL EVENT SCHEDULE — SATURDAY, MAY 16, 2026
- Pit Gates Open: 9:00 AM
- Practice: 10:00 AM
- Fan Gates Open: 12:15 PM
- Qualifying: 12:30 PM
- Racing Begins: 2:00 PM
TICKET PRICING
- Adults: $16
- Seniors (62+): $14
- Students (12–17): $8
- Kids (6–11): $4
- Children 5 & Under: FREE
- Family Pricing: 2 Adults + 4 Students/Kids for only $35
Affordable, family‑friendly entertainment remains a cornerstone of LaCrosse Speedway, and Opening Day continues that tradition with flexible pricing and free admission for the youngest fans.
We will see YOU this Saturday Afternoon, May 16th, 2026!