Auto Value Returns as Major Partner of LaCrosse Speedway for the 2026 Season
West Salem, WI – LaCrosse Fairgrounds Speedway is proud to announce the return of Auto Value as a premier sponsor for the 2026 racing season. A longtime supporter of short‑track racing and community‑driven motorsports, Auto Value will once again take center stage across multiple divisions and marquee events throughout the summer.
Auto Value’s 2026 partnership includes title sponsorship of four fan‑favorite racing divisions:
- Auto Value Mini Vans
- Auto Value Street Stocks
- Auto Value 6 Shooters
- Auto Value Trailer Race of Destruction
In addition to weekly division support, Auto Value will headline two of the most anticipated special events of the year:
- Auto Value Quarter Mile Mania — Saturday, July 11, 2026
- Auto Value Trailer Race of Destruction — Saturday, August 1, 2026
“Auto Value has been an incredible partner for our racers, fans, and community,” said Austin Wells, General Manager of LaCrosse Speedway. “Their commitment to grassroots motorsports helps us deliver the kind of entertainment families look forward to all year. We’re thrilled to welcome them back in such a major way for 2026.”
The Auto Value Mini Vans, Street Stocks, and 6 Shooters have become staples of the LaCrosse Speedway experience, offering close‑quarters racing, unpredictable finishes, and a platform for new drivers to enter the sport. Meanwhile, the Auto Value Trailer Race of Destruction continues to be one of the most popular nights on the schedule, drawing capacity crowds eager for high‑energy, edge‑of‑your‑seat action.
Auto Value’s renewed investment strengthens the Speedway’s mission to provide affordable, family‑friendly entertainment while supporting local racers and the region’s motorsports culture.
The 2026 season begins Saturday, May 16th with the Budweiser Season Opener. Fans can view the full schedule and purchase tickets at lacrossespeedway.com.
About Auto Value Auto Value is a trusted name in automotive parts and service, supporting independent repair shops, do‑it‑yourselfers, and motorsports programs across the Midwest. Their commitment to quality, reliability, and community engagement has made them a valued partner in local racing for decades.
About LaCrosse Fairgrounds Speedway Located in West Salem, Wisconsin, LaCrosse Fairgrounds Speedway is one of the Midwest’s premier short tracks, hosting weekly racing, special events, and the nationally recognized Oktoberfest Race Weekend. The Speedway is dedicated to delivering exciting, family‑friendly motorsports entertainment.